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The
LaRoe Team – Knowledge, Experience, Skill, Dedication
Offering the LaRoe Approach and
delivering a superior remodeling experience to our
clients requires that
our team members
be highly skilled and knowledgeable professionals dedicated
to exceeding our clients’ expectations and also be easy
and enjoyable to work with.
From our president to our field staff, LaRoe Remodeling
team members hold various industry certifications and are
involved in ongoing professional education. We also have
a company culture that instills values such as integrity,
quality, client satisfaction and service.
  Paul LaRoe, CGR, CAPS
“My promise to you is that we will do everything we can to make sure you get a remodeling project you love and to make the remodeling process as easy, stress-free and worry-free for you as possible.” - Paul LaRoe
Paul is not your typical remodeler and the company
he built is not your typical remodeling firm. A professional
remodeler
for over 30 years, Paul’s friendly, helpful, patient,
no-pressure approach to working with clients is basis for
the LaRoe Approach and one of the benefits that sets LaRoe
Remodeling apart from other firms. His extensive industry
knowledge and experience, including industry certifications
as a Certified Graduate Remodeler (CGR) and Certified Aging
in Place Specialist* (CAPS), both from the National Association
of Home Builders (NAHB), set him and the company apart.
Paul loves working with homeowners and helping them make
their remodeling dreams come true. He is very proud of
the fact that so many (80%) first time LaRoe clients become
repeat clients. Paul not only designs and builds great
remodeling projects; he has built our company with its
special systems, methods and quality standards that assure
that our clients receive our very best from each and every
member of our team.
Paul is not only liked and respected by our clients and
staff, he enjoys a similar reputation within the industry
as well. Paul helped found and is the president of the
local NARI chapter, is a Lifetime Director of the HBA of
Washtenaw County and a National Lifetime Director of the
NAHB. He has also served in various industry leadership
roles within these and other trade organizations.
Through his participation in Remodelers Advantage Roundtables,
Paul shares his knowledge and experience with remodelers
around the country, helping them become more successful
and professional.
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Brian LaRoe, CGR, CAPS
Brian has been in the remodeling industry since 1991. He has worked in a variety of capacities learning different aspects of the industry and the family business. Brian has earned his CAPS certification and CGR certification. He is responsible for estimating project costs, overseeing material orders and working side by side with the Production Manager to monitor job budgets. Brian is also involved in the sales process and works closely with clients during the design phase.
Brian has inherited his father’s easy-to-work-with personality and dedication to exceeding client expectations while making the remodeling experience as pleasant as possible.
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Cara LaRoe
Cara is the pleasant voice you often hear when you call our office. Cara makes sure the administrative side of our company runs as smoothly as the design and construction side. She handles the accounting and bookkeeping, and had several years of experience in office administration prior to joining the family business in 2000. |
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Jerry Brush
Jerry has been with LaRoe Remodeling for over 18 collective years. His 25 years of experience in the construction industry, and his commitment to the company make him a vital part of the LaRoe team. As a Senior Project Manager, he oversees the production of his jobs and ensures the highest degree of productivity and customer satisfaction.
Jerry and his wife, Wendy, live in Ann Arbor with their two children. |
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David Brush
David joined the LaRoe Remodeling Team in March of 1999. As a Project Manager, he manages each of his jobs from the pre-construction conference to completion. David enjoys working with our clients, always providing clear communication and consistent craftsmanship.
He lives with his wife, Jennifer, and their two sons in Carleton, Michigan. |
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Ryan Jahr
Ryan joined the LaRoe Remodeling Team in April of 2002 after working for his father’s tile-setting company. Ryan works with each of the Project Managers, assisting them with their jobs as well as working on various assignments from the Production Manager. Ryan has grown over the past several years in his construction knowledge and carpentry skills and is a valuable part of our team.
Ryan and his wife, Lauren, live in Chelsea with their son. |
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Certified Field Staff
LaRoe Remodeling uses what the industry calls the “Lead Carpenter” system of project management. Each of our Lead Carpenters is not only a master at their craft, but is trained and experienced in project management. They provide the daily on-site supervision of projects in addition to their construction duties. Our lead carpenters have, on average, over 20 years experience and have earned the special designation of “Certified Lead Carpenter” from the National Association of the Remodeling Industry (NARI).
Design Associates
Our clients enjoy the benefit of having their projects designed by a number of very talented and well-respected architects and designers. Among those we work with regularly are:
Edwin R. Wier, Architect is a full service architectural firm specializing in residential design. Ed began working with us in 1992. His specialty is designing additions and renovations for LaRoe clients that blend seamlessly with the existing structure, appearing as if they had always been a part of the home. Ed is a Registered Architect and a graduate of the University of Michigan College of Architecture and Urban Planning.
Architectural Resource, LLC is an award-winning architectural firm that we use for many of our residential remodeling projects. They have over 15 years of experience designing projects large and small. Their design process is highly interactive and uses cutting-edge presentation techniques. This allows LaRoe Remodeling clients to see what their newly remodeled home will look like before it is built.
Becky Gregory, part of an award-winning kitchen and bath design team with one of our suppliers, provides most of the design work for our kitchen and bath clients. Her ability to listen to homeowners and create a design that is beautiful, functional, and reflects our clients’ personal tastes and lifestyles make her an asset to the LaRoe design team. LaRoe has been working with Becky and other members of her design team since 1997.
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Contact us for more information or to discuss your next remodeling project.
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